M Avenue Marrakesh

Optimized to establish itself as a must-see lifestyle destination in the heart of Marrakech, M Avenue benefits from a strategic central location. Carefully designed by Didier Lefort, renowned Parisian architect and founder of DL2.A, in collaboration with Moroccan architect Khalid El Kasmi, Italian interior designers Eccletico & Spagnulo, and French landscape architect Patrice Marchal, this avenue promises a true escape in the heart of the city.

Ideally located, M Avenue stands out as the first private and landscaped avenue connecting the Palais des Congrès to the Menara Gardens. Running parallel to the Four Seasons Hotel, it presents itself as an artistic showcase, celebrating talent and creativity.

With architecture bathed in greenery and open spaces conducive to relaxation, M Avenue offers an unparalleled experience. Nearly 100 brands, including around twenty restaurants with varied influences, and 60 boutiques combining Moroccan craftsmanship with international brands find their place there.

Going beyond shopping, M Avenue also includes Four Seasons branded apartments, a CR7 by Pestana hotel, a business center, the M Tech digital school, the M Clinic wellness clinic, the M Art Studio creative center, and the Meydene cultural center. The latter is a space dedicated to showcasing Moroccan heritage, with permanent and temporary exhibitions, immersive multimedia projections, and an outdoor space for an authentic Moroccan culinary experience.

M Avenue thus becomes a crossroads of life and culture, bringing together art, creativity, fashion, beauty, gastronomy and heritage. It perfectly embodies the essence of Marrakech, a harmonious fusion between tradition and modernity.